Paid Media Specialist
Location: West Palm Beach, FL (Hybrid work option available)
Company Overview: We are a leader in air filtration and HVAC solutions, committed to delivering superior products and services to enhance air quality. With a focus on expanding our marketing efforts, we are seeking a full-time Paid Media Specialist to manage and optimize our digital advertising initiatives across various platforms. In this role, you will have the flexibility to collaborate with freelancers for specialized tasks while leading strategy development and overseeing performance in-house.
Role Summary:
We are looking for a Paid Media Specialist with a strong grasp of digital advertising across platforms such as Facebook, Google, and TikTok. You will be working closely with our media and content teams to design and implement advertising strategies aimed at boosting engagement, generating leads, and driving sales for our brand. While freelance support may be used for certain tasks, you will lead campaign strategies and manage performance internally.
Primary Responsibilities:
Required Qualifications:
Preferred Skills:
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