Digital Content and Community Manager Job at Texas State University, San Marcos, TX

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  • Texas State University
  • San Marcos, TX

Job Description

Posting Number:

2024620

Posting/Functional Title:

Digital Content and Community Manager

University Pay Plan Title:

Sr Digital Marketing Specialist

Location:

San Marcos

Department:

University Marketing

Recruitment Type:

Open to All

Job Type:

Full-Time

Funding Source:

Permanent

Monthly Salary:

$5,333.33 - $5,666.67

Job Category :

Exempt

Required Qualifications: Applicants must specifically address how they meet these required qualifications to meet the requirements of the position.:

  • 5 years of demonstrated professional experience in creating and managing social media initiatives on a variety of social media platforms.
  • Excellent knowledge of business account management of all social media channels including Facebook, X/Twitter, Threads, Instagram, LinkedIn, YouTube and more.
  • Demonstrated experience with social media data collection and analytics.
  • Portfolio of work demonstrating the ability to tell complex stories in relatable terms.
  • Excellent everyday communication skills, both oral and written.
  • Proven ability to work on multiple priorities simultaneously.
  • Excellent customer service skills.
  • Ability and willingness to work on weekends and evenings, as required or requested.
Preferred Qualifications:

  • Bachelor’s degree from an accredited institution in public relations, marketing, journalism, communications, or a related field.
  • Excellent experience in the creation and editing of video content for digital use.
  • Industry knowledge and experience with trends, social media management tools, and content creation.
  • Exceptional organizational and project management skills.
  • A self-starter who is capable of working with limited supervision and is willing to work in a collaborative, fast-paced environment.
  • Comfortable with public speaking and hosting presentations.
  • Strong in Adobe Creative Suite or online equivalent including Canva.
  • Social media expertise, including experience using social media scheduling platforms such as Sprout Social, Hootsuite, etc.
Job Description:

Texas State University seeks a dynamic social media and digital communications professional for its Digital Content and Community Manager position. This position will play a lead role in managing the university’s flagship social media and digital strategy as part of its award-winning marketing team. This role works in the Division of Marketing and Communications on projects that impact the university’s priority goals: promoting our research enterprise, supporting graduate and undergraduate enrollment for multiple campuses, elevating student success and retention, and building brand awareness.

This position is primarily responsible for content creation for social platforms, distribution, brand and reputation management through social listening, and analytic assessment to guide the strategic and editorial direction that enhances TXST. The Digital Content and Community Manager will collaborate with campus partners, and regularly consult with and lead monthly trainings with other communications professionals across the university.

The role is responsible for developing the strategy and maintaining the voice and tone of TXST on social media channels such as Facebook, X/Twitter, Instagram, Threads, LinkedIn, YouTube, Reddit, Pinterest, and more. Job Duties:

  • Promote the university’s strategic goals, events, and news to target audiences across social media platforms.
  • Collaborate with multiple teams focused on creating and maintaining excellent social media platforms and content.
  • Lead content strategy, creation, and management of all university flagship social media accounts, both existing and new.
  • Execute on student-centric engagement campaigns and encourage in-person experiences through social media platforms.
  • Consult with campus partners on social media and digital best practices through training materials and workshops.
  • Manage and engage the community and followers on flagship TXST social media channels.
  • Support crisis and situational communications as needed.
  • Manage and review projects for team of student interns each semester.
  • Responsible for generating original content strategy, managing and promoting the university across social media platforms.
  • Primary community manager for social platforms involves monitoring for engagement opportunities including comments, questions, and concerns.
  • Create regular social analytics reports and goal setting for social channels.
  • Assist other university departments with their social and digital media needs.
  • Support crisis and issues communications through message sharing and social monitoring.
Job Open Date:

07/12/2024

Job Close Date (posting closes at midnight):

07/26/2024

Open Until Filled:

No

Normal Work Days:

Monday, Tuesday, Wednesday, Thursday, Friday

Normal Work Hours Start:

8:00AM

Normal Work Hours End:

5:00PM

Posting Notices:

You will be required to electronically attach a resume and cover letter to your application.

Legal and Required Notices:

Texas State University is an Equal Employment Opportunity/Affirmative Action Employer.

Employment with Texas State University is contingent upon the outcome of record checks and verifications including, but not limited to, criminal history, driving records, education records, employment verifications, reference checks, and employment eligibility verifications. Why work @ Texas State? :

• Amazing health insurance: various coverage options starting your first day of employment for full-time employees with Texas State paying 100% of the employee premium and 50% for your dependents!
• Generous paid time off: vacation, holidays, sick days and many more!
• Excellent work life balance resources: mother and family-friendly resources in addition to a comprehensive FREE wellness program
• Great training and development opportunities: choose from a variety of classroom and online course offerings, learning resources, certifications, and employee educational support programs.
• An inclusive Bobcat community: join our many social networks offered on and off-campus
• Retirement peace of mind: TRS pension, retirement plans and voluntary saving options with generous employer contributions

By joining the Texas State Bobcat team, you’ll be a part of one of the most beautiful, diverse, and growing universities in the nation. Quick Link:

Job Tags

Holiday work, Permanent employment, Full time, Night shift, Weekend work, Afternoon shift, Monday to Friday,

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